We test supplements. We don’t sell them.
Paramount Supplements is an independent reviews publication covering sports nutrition, athletic performance, and evidence-based supplementation. We’re funded by reader-driven affiliate commissions, not paid brand placements.
What we cover (and what we don’t)
Denise Valdez
Nutritist Founder
The short version
We started in 2013 as a small retailer in the U.S. sports nutrition market. After a multi-year hiatus, we relaunched in 2026 with a different mission — moving from selling supplements to evaluating them on behalf of readers who are tired of marketing-driven recommendations.
Most supplement coverage online is one of two things: a thinly disguised sales page, or a paid placement dressed up as “best of” advice. Neither helps the person trying to figure out whether the $60 pre-workout in their cart is worth it. We’re trying to be the third option — the one that reads the labels, checks the research, and tells you what we’d actually recommend to a friend.
“We’re trying to be the option that reads the labels, checks the research, and tells you what we’d actually recommend to a friend.”
How we review
Our review process has four steps, and every cornerstone article goes through all four:
- Evidence review. We start with the research — meta-analyses and systematic reviews where they exist, individual RCTs where they don’t. We cite primary literature, not press releases.
- Label and formulation analysis. We read the supplement facts panel, compare doses against effective ranges established in the literature, and flag proprietary blends, underdosing, and ingredients with no human evidence.
- Independent testing where it matters. For categories where third-party testing is available (NSF Certified for Sport, Informed Sport, Labdoor), we use those results. Where they’re not, we note the gap rather than invent claims.
- Editorial review. Every article is read by a second editor before publication, and medical or clinical claims are flagged for additional reviewer sign-off.
Our full editorial standards page documents the process in detail, including our sourcing hierarchy, conflict-of-interest policy, and correction procedure.
Why you can trust this site (and the limits of that trust)
Independence isn’t a marketing claim. It’s a set of policies. The ones that matter:
- Brands cannot pay us for coverage, favorable scoring, or featured placement. Ever.
- We do not accept free product in exchange for positive reviews. If a brand sends us samples, we disclose it inline.
- Affiliate commissions are how the site is funded. They do not influence which products we recommend or how we rate them.
- Every article is dated, and significant updates are logged at the bottom of the page.
The honest limit on that trust: we’re an editorial team, not a clinical research facility. We synthesize evidence, we read labels critically, and we draw on outside expert review where appropriate. We don’t run our own randomized controlled trials. When the evidence is uncertain, we say so.
The team
Paramount Supplements is produced by a small editorial team with backgrounds in nutrition research, strength and conditioning, and consumer health journalism.
Paramount Supplements Editorial Team
Research & Writing
Our editorial team handles research, drafting, and structural editing across all coverage areas. We hold backgrounds in exercise science, nutrition, and consumer health writing, and we’re directly accountable for the accuracy of every article we publish.
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This role is currently being filled. Until our lead nutrition reviewer is onboarded, medical and clinical claims in our articles are reviewed by qualified consulting nutritionists on a per-article basis, with reviewer credit noted on each piece.
How we’re funded
We make money in one way: affiliate commissions. When we recommend a product and you buy it through a link on this site, the retailer pays us a small percentage of the sale. The price you pay doesn’t change, and that commission has no influence on our recommendation or rating.
What this means in practice
If we recommend Brand A over Brand B and we have affiliate relationships with both, we tell you. If we recommend a brand we have no affiliate relationship with — because it’s the better product — we tell you that too. The rating drives the recommendation; the affiliate relationship doesn’t drive the rating.
We do not run display advertising, accept sponsored content, host paid product placements, or sell our email list. We do not feature brands in exchange for product samples, payment, or any other consideration.
How to reach us
We respond to reader questions, correction requests, and product tips at our contact page. We don’t accept guest posts, sponsored content pitches, link insertion requests, or PR outreach for “best of” lists. Those messages won’t be answered.
If you’ve found an error, a broken claim, or an outdated statistic in any article, we want to know. Our corrections policy outlines what we do when a mistake makes it past review.